One Way or Another Shoot Dec/Jan 17

“The ability to simplify means to eliminate the unnecessary so that the necessary may speak” – Hans Hofmann

A minimal aesthetic can be totally refreshing. If you want to lead a simple, minimal life, assessing your wardrobe is a great place to start. We often hear the phrase that ‘less is more’ and that true style is synonymous with neutral colours and classic elegance.

Develop a signature style. Perhaps you already know it or you are still evolving and growing into it. Or perhaps you will never develop a true signature style, because you like variety. You don’t need to travel the world or drain your bank account to score a posh minimalist look. Get it right here, right now and change your style perception for the greater good…

Concept & Art Direction : Eddie Shanahan

Photography : Patrick McHugh

Make up : Hayley McGowan using MAC cosmetics

Hair : Nadine Quinn

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